A 2-Day Live Online Executive (Masterclass | HRDF Claimable) 30/5/2026 (Sat) &31/52026 (Sun) - 9.00... am - 12.00 pm. This workshop provides a strategic overview of how organizations design and execute marketing initiatives to drive growth and competitive advantage. It focuses on key areas such as market analysis, the marketing mix, customer value creation, and data-driven decision-making. Participants will explore both foundational and contemporary marketing approaches, with emphasis on segmentation, positioning, and performance-driven strategies in dynamic business environments. Designed for managers and decision-makers, the workshop equips participants with practical frameworks to strengthen marketing effectiveness, support business objectives, and deliver measurable results.

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